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At Just Iris we are always looking for fresh ways to make an event unique and unforgettable. One of our most striking projects was the Samsung product launch, commissioned by Hamilton Bright.

The event took place on the versatile festival grounds of Thuishaven in Amsterdam, where we created an unforgettable atmosphere. Our challenge? Reliving the spirit of the 1990s while introducing Samsung’s latest technological gadgets. How did we do it? With a brilliant ’90s theme that took you back to the days of the very first Samsung Lady flip phones.

On arrival guests were immediately pulled into a silver ‘time tunnel’, a visual spectacle that catapulted everyone back to that nostalgic decade. And it did not stop there. The event site was filled with beautifully styled corners that doubled as perfect photo moments and Instagrammable snapshots (#Throwback!).

Combining branding with styling is always a challenge, but for this event it was a resounding success. We integrated Samsung’s look and feel seamlessly with a retro atmosphere that caught the eye and gave guests a unique experience.

So if you have a product launch and are looking for a creative, specialised event agency that can bring your brand vision to life, look no further. Just Iris is here to give you an event that belongs in the history books. Get in touch and let’s create something fantastic together!

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Samsung Flip product launch